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"THERE'S NO PLANET N 2"

O

JACQUES COUSTEAU:

"WATER AND AIR, THE TWO ESSENTIAL FLUIDS ON WHICH LIFE DEPENDS, HAVE BECOME GLOBAL GARBAGE CANS"

I HAVE DESIGNED A REUSABLE BOTTLE BAG INSPIRED BY THE TIMELESS AND RECOGNISABLE AESTHETIC OF CHANEL.

IT PROMOTES THE USE OF REUSABLE BOTTLES IN A FASHIONABLE POLITICAL STATEMENT. 

I DESIGNED IT TO CALL OUT THE ICONIC LARGE FASHION BRANDS WHO HAVE THE INFLUENTIAL POWER TO MAKE A SMALL CIMATE CHANGE MESSAGE. 

I BELIEVE SINGLE USE PLASTIC WATER BOTTLES ARE THE MOST DAMAGING CONSUMABLES AND THESE ICONIC BRNADS CAN MAKE REUSABLE BOTTLES FASHIONABLE AND MORE FREQUENTLY USED.

I DESIGNED THE LABEL TO MOCK THEIR BRAND IDENTITY USUING ITS TONE OF VOICE.

HAND SEWN AND HAND PRINTED

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